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Thursday, June 22 • 10:45am - 12:00pm
#402: Online Patient Networking

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Component Type: Forum
Level: Intermediate
CE: ACPE 1.25 Knowledge UAN: 0286-0000-17-512-L04-P; CME 1.25; IACET 1.25; RN 1.25

This session explores the use of online patient communities and networks in clinical research and development. We will explore the use of social listening to gain insights into patient conditions, issues, and concerns and how this can be useful in designing clinical trials and engagement programs. We will also explore the development of online communities and the involvement of pharma – what is appropriate involvement for pharma companies to ensure communities and Twitter chats continue to be valuable and popular with participants. We will also explore the kind of information these communities can reveal about unmet needs and current treatments.

Learning Objectives

Identify the potential and limitations of tapping into online patient communities to develop insights for study design and endpoints.

Chair

Lindsay McNair

Speaker

Online Patient Networking: Should We Have Concerns for Impact on Clinical Research?
Lindsay McNair

Engaging Patient Social Networks in the Design of Clinical Studies
Eric J. Peacock, MBA

2.5 Billion Opinions from 50 Million Health Care Users: A Guide to Health-Related Social Media
Andrew Paul Cox, PhD



Moderators
LM

Lindsay McNair

Chief Medical Officer, WIRB-Copernicus Group
Lindsay McNair, MD, MPH, MSB is the Chief Medical Officer for the WIRB-Copernicus Group. Dr. McNair has extensive experience in the pharmaceutical industry working in clinical research and drug development. Prior to joining WCG, she was a consultant to pharmaceutical and biotechn... Read More →

Speakers
AC

Andrew Cox

Research Scientist, Evidera
LM

Lindsay McNair

Chief Medical Officer, WIRB-Copernicus Group
Lindsay McNair, MD, MPH, MSB is the Chief Medical Officer for the WIRB-Copernicus Group. Dr. McNair has extensive experience in the pharmaceutical industry working in clinical research and drug development. Prior to joining WCG, she was a consultant to pharmaceutical and biotechn... Read More →
avatar for Eric Peacock

Eric Peacock

Co-founder and Chief Executive Officer, MyHealthTeams
Eric Peacock is the CEO of MyHealthTeams. Eric cofounded MyHealthTeams with the belief that if you are diagnosed with a chronic condition, it should be easy to find the best people around to help you. To date MyHealthTeams has launched social networks in 24 different chronic cond... Read More →


Thursday June 22, 2017 10:45am - 12:00pm
S404a McCormick Place 2301 South Martin Luther King Jr. Drive, Gate 4 Chicago, IL 60616