Tuesday, June 20 • 4:00pm - 5:15pm
#275: Partnering with Patients: Virtual and Traditional Communities - When for What

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Component Type: Forum
Level: Intermediate
CE: CME 1.25; IACET 1.25; RN 1.25

Communities - we're all part of them as humans. This forum will discuss how to engage with or create communities for patient engagement and which are most effective to achieve your business and patient-centric objectives. How does one work through the process of selecting which community to work with, or to build one from the ground up? Is it more effective to work with virtual or traditional communities?

Learning Objectives

Recognize decision-making and logistics planning to use virtual / traditional communities; Describe which traditional communities are best fit for program objectives; Discuss the benefits and challenges of working with both types of communities.


Kevin Ray Campbell, DrMed, FACC


The Effective Use of Social Media In Medicine: Engaging Patients and Improving Outcomes
Kevin Ray Campbell, DrMed, FACC

Create and Engage the Organically Developed Patient Network
T.J. Sharpe

Using Mobile Technologies to Improve Patient Care
David Albert, MD

Insight Into Traditional Communities to Engage With Patients
Kristin Nicole Voorhees, MA

avatar for Kevin Campbell

Kevin Campbell

Cardiologist and CEO, K-Roc Consulting
Dr Kevin Campbell is an internationally recognized cardiologist and on air television medical, health and wellness expert. He appears regularly on Fox, CBS and other national outlets. A pioneer of the use of social media and digital technologies in healthcare, Dr Campbell is also... Read More →

avatar for David Albert

David Albert

Founder and Chief Medical Officer, AliveCor, Inc.
David Albert is a physician, inventor & serial entrepreneur who has developed life-saving products over the last 30 years, turning those innovations into startups. Today, he is a Founder & Chief Medical Officer of AliveCor. His latest invention, the Kardia ECG, became a global sensation... Read More →
avatar for T.J. Sharpe

T.J. Sharpe

Patient Advocate, Starfish Harbor LLC
T.J. Sharpe is a Stage IV melanoma patient who shares his journey through cancer in the Patient #1 Blog.  He was diagnosed in August 2012 with melanoma tumors in multiple organs, only four weeks after his second child was born. Since then, he has undergone six surgeries and four... Read More →
avatar for Kristin Voorhees

Kristin Voorhees

Senior Manager, Advocacy Relations, Continuum Clinical
Kristin recently joined Continuum Clinical as Senior Manager, Advocacy Relations to partner with PAGs and professional medical societies to increase awareness of clients, their programs and their clinical trials. Previously, she led patient-centered programs in partnership with patients... Read More →

Tuesday June 20, 2017 4:00pm - 5:15pm
S401d McCormick Place 2301 South Martin Luther King Jr. Drive, Gate 4 Chicago, IL 60616