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Wednesday, June 21 • 4:00pm - 5:15pm
#369: How Is Digital Patient Engagement Impacting Trial Participation?

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Component Type: Session
Level: Intermediate
CE: CME 1.25; IACET 1.25; RN 1.25

Seeking patients to participate in clinical research is still challenging, despite the advent of new digital engagement tactics. Where are the choke points in patient participation? How is digital engagement of patients addressing these choke points? How do we measure the outcomes of these engagements, i.e., address the return on engagement? Which qualitative and quantitative metrics are useful to assess impact?

Learning Objectives

Discuss data on choke points in patient engagement throughout the study planning and execution life cycle; Explain how to intervene digitally; Define alternative metrics and describe how to utilize this information.

Chair

Abbe Steel, MSc

Speaker

Mindfulness in Design: Leveraging The Patient Perspective In Virtual Clinical Trials
Abbe Steel, MSc

Digital Patient Engagement Case Study: Key Metrics and Insights
Kai Langel

Meaningful Digital Patient Engagement in Clinical Trials
Katie C. Mazuk, MBA



Moderators
AS

Abbe Steel

Founder and CEO, HealthiVibe, LLC
Ms. Steel has more than 25 years in the life sciences industry, leading clinical development and post-marketing programs. She is an advisor to pharma sponsors in the design and implementation of patient-directed programs. She previously worked as Vice President of Patient & Physi... Read More →

Speakers
avatar for Kai Langel

Kai Langel

Founder & Dir. Patient Solutions, eClinicalHealth
Kai Langel is a Founder and Director, Patient Solutions of eClinicalHealth Ltd. He has a background in working in technical and consultative roles with patient-centric solutions for clinical trials. Kai has also published several articles on the topic and frequently speaks in con... Read More →
avatar for Katie Mazuk

Katie Mazuk

Senior Director, Investigator and Patient Engagement, Janssen Research & Development, LLC
Katie is the Global Head of Investigator & Patient Engagement at Janssen, Research & Development. Her team has responsibility for building and implementing investigator and patient-centric capabilities for all of Janssen Clinical Trials. Katie holds a B.S. degree from Clemson Uni... Read More →
AS

Abbe Steel

Founder and CEO, HealthiVibe, LLC
Ms. Steel has more than 25 years in the life sciences industry, leading clinical development and post-marketing programs. She is an advisor to pharma sponsors in the design and implementation of patient-directed programs. She previously worked as Vice President of Patient & Physi... Read More →


Wednesday June 21, 2017 4:00pm - 5:15pm
S404a McCormick Place 2301 South Martin Luther King Jr. Drive, Gate 4 Chicago, IL 60616