Valerie Powell
Mapi
Director, Patient Insights and Engagement
Valerie Powell has over 25 years of experience in the pharmaceutical space and an advanced degree in Instructional and Performance Technology. She collaborates with behavioral scientists in a number of specialties, conducting qualitative research using a range of methodologies and uncovering insights into the patient experience. Ms. Powell is passionate about learning what matters most to patients and finding the most effective ways to motivate and engage them across the product lifecycle.